Add new comment

Postcodes are relevent & very useful

Posted by Clive (not verified) on 26/01/2007 - 09:22

I use the postcode fields whenever I use the ONS data - they are the best method I have to link population or household data to my customer database - eg I know how many customers I have in BD1 from a search on my database - I can compare this to the population (by segement, household etc) within the census data.

The postcode data is the only way I can do this as it is a constant geographical reference within both the census data and every address for every customer.

WIthout the postcode the greatest level of detail I could achieve would be to Town level, which would severely impair the usefullness of the census data, in relation to my industry sector

Reply

By submitting a comment, you agree to abide by the acceptable use policy as stated in the terms and conditions for this site. We reserve the right not to publish comments that contravene any of these rules.

*
*
The content of this field is kept private and will not be shown publicly.

*

  • Allowed HTML tags: <a> <em> <strong> <ul> <ol> <li> <p> <br> <h2> <h3> <strike> <img>
  • Lines and paragraphs break automatically.